The Diamond Information Center at JWT reports that retail sales of diamond jewelry in the U.S. increased by 7 percent in 2005. Total U.S. retail sales for the diamond jewelry category, which represents over 50 percent of sales worldwide, totaled $33.7 billion in 2005 – a $2.2 billion increase over 2004 sales of $31.5 billion. The total number of transactions grew by 3 percent over 2004 and average ticket price showed a 4 percent growth.

“Following a year of tremendous growth, we must continue to challenge ourselves to expand the diamond jewelry market, not only by creating new designs, but also by discovering new integrated ways of reaching our consumer,” said Richard Lennox, director-in-charge of the Diamond Marketing and Advertising Group at JWT.

Find out more about the US retail diamond jewelry market at idexonline.com.