MIDLOTHIAN, VA (PRWEB) September 7, 2006 -- Danforth Diamond, an online engagement ring and wedding jewelry retailer with more than 50 years of experience in the business, is pleased to announce the introduction of select palladium engagement rings and wedding bands online at http://www.danforthdiamond.com/palladium/index.html.

Known as “The Other White Metal,” palladium is the main topic of conversation among the authorities in the jewelry business today, and is expected to revolutionize the industry with its unique blend of qualities and characteristics that are similar to platinum. Though the metal has been around for nearly two decades, it went undetected on the jewelry industry’s radar until development of a castable palladium alloy produced 950 palladium, which is ideal for jewelry. The breakthrough has brought renewed attention to this member of the platinum family.

Find out more about the palladium diamond engagement rings from Danforth Diamond at http://www.prweb.com/releases/2006/9/prweb433322.htm.